If you’re a brick and mortar retailer, you realize how rapidly the retail environment has been changing, and the unique challenges physical retail is facing. For instance, online shopping is seeing tremendous growth and the cost of renting space is increasing.

Entrepreneurs and small retailers understand the challenges they face in growing and maintaining their business. Because they wear many different hats and must manage multiple aspects of their company, there are certain resources every retail entrepreneur needs to know. We’ve put together a list of 25 online resources for retailers that can help you increase brand awareness, keep customers happy, grow sales, and be successful.

Did you know 95% of the world’s population and 75% of consumers are outside of the US? Given this, it makes sense to consider “selling to customers outside of the US” (exporting) as a natural extension of your company’s sales channel. With this, it is important to know about the requirements of exporting before you decide to do so. Key considerations are global marketing, global management, supply chain management and trade finance.

Corey Schreiber is a guest instructor in the new SBDC program - Restaurant Business Builders. He will be guest speaking in two sessions: "Your Concept & the Money to Do It" and "Stocking Your Restaurant." Corey's life-long experience in the restaurant industry brings a valuable level of expertise to the program.

Leslie Hildula, business advisor and lead of the retail programs at PCC Small Business Development Center, met with Kristen Mozian, Marketing Manager, to discuss how retail business owners can increase sales at their brick and mortar shops this winter on Facebook Live. Watch below or scroll down to the notes.

As the world becomes more connected, your company has increased opportunities to sell your product worldwide. Did you know 75% of the world’s consumers live outside of the US?  U.S. companies that can sell to customers outside the US by exporting their products grow faster and are 8.5 percent less likely to go out of business than companies that do not export.

When hiring your first employee as a small business owner, it is important that you find someone who fits your business’s culture. Your  employee is the first person you trust to support your mission and the first person who acts as a voice for your company. To continue growing, recruit and retain an employee who has the right talents to help your business succeed.

2017 is upon us! That means now is the time to develop your marketing plan for the new year, so you can hit the ground running on January 1st. We’ve put together some tips for creating your marketing strategy.

Innovation is a big word. It probably conjures up ideas about expansive R&D departments at corporate powerhouses like Apple and Google, but the truth is that innovation is imperative to businesses of all sizes in the 21st Century. The terms “innovation” and “small business” are no longer independent of each other.