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Tammy Marquez-Oldham, PCC Small Business Development Center

Recent Posts

The Best Blogs to Follow to Up Your Social Media Marketing Game

If you’re looking to up your small business’s social media game, you’ll need advice from the pros. Instead of haphazardly trying out new tactics, you can do some free research online to learn how to make Facebook, Twitter, Instagram, and other social channels work for you.

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Topics: Small Business

How Creatives Can Harness their Entrepreneurial Spirit and Become Effective Business Owners

Have you ever heard the saying, “Choose a job you love, and you will never have to work a day in your life?” If you’re a creative person, you may have wondered whether you can really make a living doing what you love. The answer is  “yes!” The creative sector is a leader in worldwide economic growth. These days, lots of people are starting their own businesses and are successful at turning their passion into profit. But to become an effective business owner, it’s important to learn the skills required to manage your business effectively.

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Topics: Small Business, Solopreneurship

Key Factors to Starting a Business

As an entrepreneur, there are many considerations in opening a new business. Considerations may include funding, developing of your product or service, marketing including website development, finding the right location for your business or digital storefront, attracting customers/creating sales and many more. Of course, it’s important to also consider challenges related to the psychology of entrepreneurship. Today’s article provides a snapshot of the top five psychological considerations you could experience which can help to reveal some insights and tips for ways to overcome each.

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Topics: Small Business, Starting a Business

The Ins and Outs of Label Requirements for Food Product Distribution and Sales

In the United States, food manufacturers are responsible for the proper labeling of their products. The labels must meet all Food and Drug Administration (FDA) and other legal requirements, including nutrition information. The labels cannot be misleading or deceptive. Proper labeling, including nutrition and allergen information, is required for most packaged or prepared foods.

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Topics: Small Business, Food

How to Get Started Exporting Products Globally for Your Business

It’s believed that 95% of the world’s customers exist outside the United States, and indeed, 70% of the world’s purchasing power exists beyond our borders. Exports have a major impact on the U.S. economy (more than $2 trillion just over five years ago, or nearly 14% of the GDP) and companies that participate in global export are more robust, growing faster while becoming 8.5% less likely to go out of business. You may believe that means only big businesses and corporations can afford that kind of investment, but the truth is, despite the fact that medium and small businesses only represent less than a third of export value, they make up 98% of U.S. exporters.

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Topics: Small Business, Global Trade

6 Decisions Every New Restaurant Owner Has to Make, and How to Make

It goes without saying that opening a restaurant is a huge commitment. This is especially true for those who have never opened a restaurant before, and are putting all their chips on the table to fulfill a lifelong dream or passion.

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Topics: Small Business, Retail, Starting a Business, Food

How to Thrive Despite Rising Rent and Online Shopping Giants

If you’re a brick and mortar retailer, you realize how rapidly the retail environment has been changing, and the unique challenges physical retail is facing. For instance, online shopping is seeing tremendous growth and the cost of renting space is increasing.

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Topics: Small Business, Retail, Growing a Business

25 Online Resources For Retail Entrepreneurs

Entrepreneurs and small retailers understand the challenges they face in growing and maintaining their business. Because they wear many different hats and must manage multiple aspects of their company, there are certain resources every retail entrepreneur needs to know. We’ve put together a list of 25 online resources for retailers that can help you increase brand awareness, keep customers happy, grow sales, and be successful.

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Topics: Small Business, Retail, Growing a Business

What It Means to be a Certified Global Business Professional, and Ways it Can Impact Your Career

Did you know 95% of the world’s population and 75% of consumers are outside of the US? Given this, it makes sense to consider “selling to customers outside of the US” (exporting) as a natural extension of your company’s sales channel. With this, it is important to know about the requirements of exporting before you decide to do so. Key considerations are global marketing, global management, supply chain management and trade finance.

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Topics: Small Business, Global Trade

The Top 5 Questions Our Global Trade Management Course Answers

As the world becomes more connected, your company has increased opportunities to sell your product worldwide. Did you know 75% of the world’s consumers live outside of the US?  U.S. companies that can sell to customers outside the US by exporting their products grow faster and are 8.5 percent less likely to go out of business than companies that do not export.

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Topics: Small Business, Global Trade, Growing a Business

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