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10 Reasons It’s Great to Be an Entrepreneur!

There’s something exciting about starting your own business, especially if it’s something you’re truly passionate about. Entrepreneurship is the lifeblood of the American economy, and many people rely on small businesses to provide the goods and services they need, as well as to create jobs for the local economy.

That’s the precise reason that we celebrate National Entrepreneur Week, because it celebrates the benefits of being an entrepreneur. There are numerous reasons it's great to be an entrepreneur, and that’s why we’re celebrating National Entrepreneurship Week. Below we’ll discuss the top ten reasons why being an entrepreneur is so great:

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Topics: Small Business, Starting a Business

Key Factors to Starting a Business

As an entrepreneur, there are many considerations in opening a new business. Considerations may include funding, developing of your product or service, marketing including website development, finding the right location for your business or digital storefront, attracting customers/creating sales and many more. Of course, it’s important to also consider challenges related to the psychology of entrepreneurship. Today’s article provides a snapshot of the top five psychological considerations you could experience which can help to reveal some insights and tips for ways to overcome each.

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Topics: Small Business, Starting a Business

Should You Care About Local Listings? Yes!

With the proliferation of smartphone devices and apps like Yelp and TripAdvisor, review sites are a powerful driving force for consumers’ decision making. These local listings sites, along with location-based listings like Google My Business, are critical for small business success in today’s competitive, digital landscape.

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Topics: Small Business

Business Profile: Bee and Bloom (Making Portland Safe for Pollinators)

Posted by PCC Small Business Development Center on May 22, 2018

Taking a holistic approach to improving pollinator health, Emily Parker, Rebekah Golden and Emma Egstad promote sustainable, bee-centric beekeeping and native bee awareness in the Portland area.

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Topics: Small Business, Business Profiles

4 Common Social Media Mistakes of First-Time Business Owners

In today’s digital world, social media is an invaluable - and indispensable - tool for most small businesses. Most consumers are checking apps like Facebook, Twitter, and Instagram on a daily basis. As a small business, you’re able to interact and engage with consumers on a personal level, as well as brand your business in general. And you’re able to do so without spending a fortune on an advertising agency.

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Topics: Small Business

How an Idea Can Become a Business

How many times have you heard someone say that they have a “million dollar idea” that actually sounded like it could be turned into a viable business plan? Some of the best entrepreneurs were observant of a problem that needed to be solved, or a demand for a product or service, and decided to take the leap to create a business out of it.

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Topics: Small Business, Growing a Business

5 Small Business SEO Tips to Get Found First

An important ingredient for small business success in today’s digital environment is visibility in search engine results. When someone searches for a product they need, will it be your business they find or one of your competitors? Think of your own practice when you’re searching for a website. Do you ever click over to the second page of results? If you’re like most consumers, you probably click on one of the first two or three results. So, how do you increase your chances of showing up in one of those top positions?

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Topics: Small Business

5 Costly Mistakes New Food Entrepreneurs Make (And How to Avoid Them)

Posted by Jill Beaman on April 27, 2018

You have a recipe that everyone loves. Friends and family have told you over and over how great your food is, that you could make a killing selling it. Maybe you’ve even dreamed up the perfect name for your barbecue sauce or cookie dough. You can see the product design in your head. You are ready to make the dream a reality.

Hold on just one second before you spend that money on printing labels and buying equipment. You could be making one of many costly mistakes made by first-time food entrepreneurs... These mistakes can set the production of your product back months, or even years.

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Topics: Small Business, Starting a Business, Food

What’s the Difference Between a Bookkeeper and an Accountant?

Posted by PCC Small Business Development Center on March 08, 2018

When it comes to starting a business, there are few roles as important as your bookkeeper and accountant. Sound bookkeeping and accounting are vital for small businesses to get up and running, and to maintain their financial stability.

Bookkeeping and accounting professionals perform a number of tasks that are essential for your business, including having your books in order, staying in compliance, filing taxes on time and correctly, managing payroll, and more. If you’re considering starting a new business or are already in the beginning stages, you might be concerned that you don’t have the right professional to manage them. Do you need an accountant or a bookkeeper to take on these crucial functions?

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Topics: Small Business

Business Profile: Garnish Apparel

Posted by PCC Small Business Development Center on January 18, 2018

Garnish apparel is the brain child of chief designer and store owner Erica Lurie. They are located in the Pearl District of NW Portland, OR and feature "designed in house, made in Portland" fashion apparel for women. 

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Topics: Small Business, Business Profiles