Developing your value proposition is critical to successfully moving forward with your business. By learning how to create a value proposition you will be making a commitment to appeal to your target audience and draw in new customers. These customers will help ensure you are reaching profit goals and seeing the results you desire.

Updated Feb. 15, 2022

There’s something exciting about starting your own business, especially if it’s something you’re truly passionate about. Entrepreneurship is the lifeblood of the American economy, and many people rely on small businesses to provide the goods and services they need, as well as to create jobs for the local economy.

That’s the precise reason that we celebrate National Entrepreneur Week, because it celebrates the benefits of being an entrepreneur. There are numerous reasons it's great to be an entrepreneur, and that’s why we’re celebrating National Entrepreneurship Week. Below we’ll discuss the top ten reasons why being an entrepreneur is so great:

As an entrepreneur, there are many considerations in opening a new business. Considerations may include funding, developing of your product or service, marketing including website development, finding the right location for your business or digital storefront, attracting customers/creating sales and many more. Of course, it’s important to also consider challenges related to the psychology of entrepreneurship. Today’s article provides a snapshot of the top five psychological considerations you could experience which can help to reveal some insights and tips for ways to overcome each.

You have a recipe that everyone loves. Friends and family have told you over and over how great your food is, that you could make a killing selling it. Maybe you’ve even dreamed up the perfect name for your barbecue sauce or cookie dough. You can see the product design in your head. You are ready to make the dream a reality.

Hold on just one second before you spend that money on printing labels and buying equipment. You could be making one of many costly mistakes made by first-time food entrepreneurs... These mistakes can set the production of your product back months, or even years.

Entrepreneurs often want to start their own business because they have a passion for a certain product or service and have some expertise in how to deliver it. However, there are many facets of running a business that are equally important to its growth..

As an artist, writer, design or creative entrepreneur, you have the skills to create great work, but do you have the business skills to get great work? When starting your own creative business, you will need to do some digging into business topics and getting to know your market. Though it might take some trial and error, by doing your homework, you can run an effective business.

Starting a restaurant has many working parts all moving simultaneously, and if left unattended, could cause speed bumps in your start up process and success. Choosing the correct location (and getting the proper permitting), managing food and beverage inventory, and handling the employees, are just a few of the moving parts.

Sam F. Taylor, IV, A.S.I.D. is a guest instructor in Restaurant Business Builders in the session "Designing Your Restaurant and Kitchen," in which he will be sharing his expertise of over 35 years in designing and planning spaces in the hospitality industry. 

The PCC Small Business Development Center is proud of the great work all of their clients are accomplishing in their businesses. Our Business Profile feature series highlights businesses at all stages of development and success. 

Kembers Gluten-Free is a local small business that makes gluten-free, soy-free, and dairy free baking mixes and spices. Marilyn Roseburrough used the help of PCC's Get Your Recipe to Market program to make her business a success. For a complete list of where Kembers products are sold and to buy online click here.