5 images of Retail Small Business Management clients

Work smarter and grow your retail business.

Opening a second location? Increasing online store sales? Cultivating a loyal customer base? 

By the end of the program, graduates typically have:

  • Increased sales and profitability
  • Improved inventory management & accounting systems
  • Learned the latest in social media marketing techniques
  • Implemented a marketing strategy and calendar to reach out to new customers and increase repeat business 
  • A capital access strategy to meet growth goals
  • Learned how to attract and manage employees

What to Expect

This 10 month, 10-session program meets for 3 hours once per month, and offers up to 20 hours of one-on-one advising for the duration of the course.

  • Group learning and networking to discuss challenges, exchange resources, and find solutions with peers.
  • 30 hours of business education specifically designed for retail business owners taught by subject matter experts and successful local retailers. Complete the form on this page to get a detailed course outline.
    • Session 1:  A Strong Brand Attracts Customers & Repeat Business
    • Session 2:  Analyzing Profitability
    • Session 3:  Online Marketing to Your Target Customers
    • Session: 4:  Online Sales & Service
    • Session 5:  Inventory Management
    • Session 6:  Leading Employees
    • Session 7:  Let’s Get Visual
    • Session 8:  Location, Leases, Expansion & Collaboration
    • Session 9:  Creating a buzz with locals & tourists
    • Session 10:  Creating Loyal Customers
  • Up-to 20 hours of one-on-one advising in confidential monthly meetings.
  • Complimentary access to “Before You Go Global,” an online course to help you start selling your products in global markets.
  • Access to specialty business advisors with a wide range of expertise.
  • Access to market research resources such as Southern Oregon University Market Research Institute, SBDCNet, Reference USA, MarketLink, and Euromonitor.